Celebrate National Cheeseburger Day with the Trendiest Burger Topping

National Cheeseburger Day is September 18th, and consumers will flock to restaurants to celebrate. How can restaurants help them celebrate? With an endless supply of cheese, of course. Cheese is the most common burger topping, so it’s not surprising to learn from Datassential that a whopping 80% of restaurants that feature burgers include an option with cheese as a main ingredient. Cheese is an important part of every burger menu. But what kind of cheese gets consumers most excited?

According to Datassential, 40% of restaurants serve at least one burger with Cheddar. Swiss and American are the next most popular, with jack and bleu cheese rounding out the top five varieties on burger menus. The fastest growing cheeses are goat cheese, queso, Brie, sharp Cheddar, feta, Gruyère, Gouda and aged Cheddar. If this impressive cheese list seems a little daunting or expensive, no worries. There are plenty of resources available to help chefs make the best of their cheese offerings. Many award-winning U.S. cheeses can be sourced through distribution channels restaurants are already using.

Looking for ideas? Try topping a cheeseburger with a slice of Cheddar and calling it your “Best-in-Class Burger”. Try using a local prize-winning mozzarella with your burgers, or venture across your menu and switch out the cheese you’re using for mac n’ cheese or pizza. If you want to make the most of the cheese you’re already using, try incorporating it in new ways, and go beyond National Cheeseburger Day. Make “skinny” burgers with Brie or truffle oil, which will appeal to health-conscious consumers. 33% of patrons are willing to pay more for foods described as premium, and cheese can help create that perception.

Cheese is no longer a restaurant commodity. It’s a source of inspiration for the chef and a source of excitement to the consumer. National Cheeseburger Day on September 18th is a great time to promote cheese offerings and bring consumers in to enjoy an indulgent meal.


This article was written by your sandwich pros at Sandwichpros.com